Thursday, September 23, 2010

Media Meditation #2: What're all the Moments Doing?



Let's take a chance to step back,

and look at the individual moments in life.


Moments from Everynone on Vimeo.



This short film, really captivated my attention. It's so compelling, I had to share it. It really captures in a professional way, the idea that life goes on, with it's many complexities and individual moments. This really brings to light the intricacies of day to day life. This clip is a testament to production techniques as a way to question media, as in what techniques are used to get the meaning across. We can look at how this piece uses production techniques by analyzing how its meaning it derived. I identified with how the brilliant cinematography and editing captivate our brains. Or at least my brain.

I definitely encountered emotional transfer, as I thought about the individual meaning of the piece as a whole, derived from the intended value messages from the filmmakers. These are all media education techniques to analyze this piece of media.

To further to get the intended value messages across, which in turn leads to individual meaning, this piece of media uses symbols, as images reoccur of everyday life. This portrayal of everyday life hits home to viewers the persuasive technique of plain folks. this is a film about average people doing what they do, everyone can relate and feel emotion from that.

In terms of my brain, all three sections were pinpointed. A triune brain subdued by a piece of media. With all three sections firing together. Neo-cortex was intellectualizing the film, my limbic was taking in the images and deciphering them into meaning, and my reptilian was affected by some of the more visually shocking images, which play off my instincts.

To relate this to Anderson's Feed, and Postman, these simple and precious moments in life are meaningless in a world full of information overload and digital media. With the quick access to a huge amount of information, it becomes null (dull), meaningless, and irrelevant. Postman said the shift from typography to telegraphy to photography, has created a way to access 'useless' information. This compelling film for me, lets me step back and observe these simple and precious moments in life that we take for granted every day.

This brilliant video affects my brain in many ways, and utilizes many techniques from our power tools to achieve this. It forced me to develop my own individual meaning from the messages conveyed, as I created my own interpretation from watching this short movie.


This video made me think, what's happening around the world right at this very moment?


Credit: Vimeo, an interactive video posting website.



Media Meditation # 1: Gifted Unlimited Rhymes Universal (GURU) Continuing Tribute

GURU JAZZMATAZZ ALBUM COVER

ALOE BLACC’S GURU TRIBUTE WITH MIGUEL ATWOOD-FERGUSON ENSEMBLE

Miguel Atwood-Ferguson Ensemble "Deliver the Word" feat Aloe Blacc from Miguel Atwood-Ferguson on Vimeo.




This is an amazing live jazz tribute to commemorate the late and great GURU, the emcee and 1/2 of one of most influential (and best in my opinion) hip-hop groups of all time, known as Gang Starr.

This live performance is a testament to this emerging world of video recording live music, and the realm of bands covering others music. This is a tribute to the great vocals and music of Gang Starr, as well as the life of GURU.

We can honor a piece, by redoing it in our own way, film it (production techniques) and transmit this new remixed version to millions on the web. This is a technological shift to digital media, as well as an aesthetic shift of the convergence of technologies and various platforms. This is a blend, and coming together of media. Video, participatory web, live music, the possibilities are created.

There is also the personal shift, from a mass to a personal or participatory world, where we can contribute to this video by commenting on it with others, or making our own new version to share with everyone else, all from the privacy from our computer screen. And this cycle of sharing media continues.

This point can be tied into Cascio's controversial article. How this world of adapting our brains to the intake of information on the web is an emerging phenomenon in the way we navigate the web, and consume information. We change the way we think about gaining information, we train the web to give us what we want. This is what happened to me, I navigated the web to find a piece of live music I enjoy. Directly a result of the enriched digital media world on the web that Cascio praises.

I love live jazz, and hip-hop, and Gang Starr. This coupled with this new world of digital media on the Web 2.0, can offer things that I enjoy right to my fingertips, from the wonders of corporate ownership of Google-Zon (Youtube/Blog-spot/Google Image Search). I tell this emerging web what I like, and it presents a world to which information is directed towards me.

Another DJ Premier Related Item:








This is a video of Premier working with a French rapper, showing how global media production is today.



credit to the djpremierblog.com



and Vimeo



Thursday, September 16, 2010

Introduction & Music Morphing and Media

Hello All,

I'm Jon Mendel, senior DFM student here at Champlain. I was born in Montreal, QE. And was raised in Shelburne & Williston, VT. A unique media experience for me this past summer was that I volunteered for the UFVA (University Film & Video Association) annual conference here at Champlain in mid August. I saw screenings (features and shorts), panels, discussions, presentations, crazy equipment, and was immersed with industry leaders, professors, and professionals for a week. I enjoy the tremendous accessibility the mass media offers and its enormous usefulness and utility it provides for people. What it troubling is the fact that I believe that it shapes the way we take in and perceive information. Specifically if one is constantly using the internet for information, or is subjected to television for too long. These two high speed forms of media flutter our brain. This also has addictive qualities, where people start to consume all their natural world with digital media. I see myself hopefully working freelance, or with a company in production or post-production, all while staying busy trying to make my own films or scripts. I hope to go to grad school at some point to continue my film education and become a better filmmaker.

Music Morphing:



I just heard this remix and loved it. So it's being shared. It is a small piece of evidence that highlights how digital media, in this case digital music, has changed ever so drastically. It has made technological shifts, and participatory shifts, as a single video online can be shared hundreds to thousands of times all over the world. Here we have the producers "Cookin' Soul" taking the track "Zonin'" by Gang Starr, and remixing their own produced music under the vocals of Guru (R.I.P). It was then edited with images, album covers, clips of music videos, interviews, and other old footage of Guru and DJ Premier, the duo collectively known as Gang Starr, one of the most influential groups known to hip-hop music ever. We've moved from analog to digital, as the artists here from both the original track, and the remixed track are proponents of keeping vinyl alive. This new piece of media, crafted as a tribute to the late and great Guru, and the Gang Starr foundation (group), serves as evidence how a single digital music file, such as .mp3, .wav, .aiff...etc, can be edited, remixed, revamped, edited with video, and posted online for thousands to see and hear. This piece of audio and video is a reflection of the power of a shifting technological world, reaching realms from music producing, video editing, to the participatory internet.


R.I.P. GURU
GANG STARR
Source: DJPREMIERBLOG.com
!!!